Specially formulated for skin care, Aloveen Oatmeal Shampoo is highly effective in cleansing dog coat and keeping it clean and fresh. Without irritating dog skin, Aloveen Oatmeal Shampoo removes dirt, chemicals and allergens from petOs fur. While soothing itchy and dry skin, this skin care shampoo maintains pH balance for healthy coat and skin.Among other ingredients, it contains superfine colloidal Oatmeal in a stable suspension that doesnOt break apart when the shampoo is used. The essential Oatmeal extract present in the shampoo gently cleanses the coat and removes dirt and bacteria. The other ingredient - Aloe Vera gel helps to rejuvenate the skin and leaves on the soothing effect without completely drying out the skin.